Optum pharmacy services
Objective
To create one front door for Optum pharmacy services, making it easier for consumers to find what they need.
Result
My role
Collaborated with the product owners, designers and developers to research, create and optimize landing page.
Wrote clear, user-friendly copy that simplified the user experience.
Ensured adherence to brand and style guidelines as well as accessibility requirements.
Optum Rx
Objective
To streamline 60+ pages into a six-page member resource section to help members better navigate their portal.
Result
A clear, consistent user experience that encourages members to make the most of their health care portal.
My role
Collaborated with the product owners, designers and developers to address business and user goals.
Wrote clear, user-friendly copy that simplified the member experience.
Ensured adherence to Optum Rx brand and style guidelines as well as accessibility requirements.